How ANS Engineering Rebuilt Its Digital Presence and Grew Organic Traffic by 35%
ANS Engineering
ANS Engineering is an established player in the engineering sector, offering a comprehensive range of services and industry solutions to professional and commercial clients. Despite their depth of expertise, their digital presence wasn’t keeping pace with the calibre of their work.
Client:
ANS Engineering
Services:
Website Design
Conversion Optimisation
The Challenge
ANS Engineering’s website was working against them before a conversation even started.
It was outdated, difficult to navigate, and not mobile-responsive. Service pages lacked the detail needed to communicate their expertise. There were no clear calls to action and no structured path guiding a visitor toward making contact.
The credibility gap between their work and their website was costing them enquiries.
Our Approach
We rebuilt the site from the ground up — structure first, design second.
We redesigned the information architecture, rewrote service pages for clarity, and implemented a mobile-first layout optimised for performance across all devices.
Lead capture forms and CTAs were built into the user journey at every logical decision point. SEO foundations — metadata, internal linking, and site architecture — were implemented throughout to ensure search readiness from launch.
The Outcome
+35% organic traffic
Within three months of launch, driven by improved site architecture, SEO implementation, and mobile performance.
+50% improvement in user engagement
With visitors spending significantly more time exploring service pages — a direct result of clearer content structure and more intuitive navigation.
+25% increase in client enquiries
Attributed to optimised lead capture forms and a conversion flow that gave potential clients a clear reason and pathway to reach out.
Gallery
Testimonial
“Teaming up with Ten-GB to develop my website was an excellent decision. Their creative approach and attention to detail resulted in a site that not only looks great but also enhances user experience. Their expertise has significantly boosted my business’s online presence.”
- Eb Sultan Nasiruddin
Director of Ans Engineering
Working on a similar challenge?
If your website no longer reflects your business’s credibility, or isn’t generating the enquiries it should, we can help.